Privacy and Cookie Policy

Security and protection of your personal data

We consider it our primary task to maintain the confidentiality of the personal data you provide and to protect it from unauthorized access. That is why we use the utmost care and the latest security standards to ensure maximum protection of your personal data.

As a company under private law, we are subject to the provisions of the European General Data Protection Regulation (GDPR) and the provisions of the Federal Data Protection Act (BDSG). We have taken technical and organizational measures to ensure that data protection regulations are observed both by us and by our external service providers.

 

Name and contact of the person responsible according to Article 4 Para. 7 GDPR

Company: Kersten Arealmaschinen GmbH

Address: Empeler Strasse 95, D-46459 Rees

Phone: +49 2851 9234 10 Fax +49 2851
9234 44
Email:  info@kersten-maschinen.de

 

Data Protection Officer

Name: Mr. Philipp Herold - My Data Protection Officer.de

Address: Rudolf-Diesel-Strasse 10, 23617 Stockelsdorf

Email: dsb@kersten-maschinen.de

 

definitions

The legislator requires that personal data be processed in a lawful manner, in good faith and in a manner that is comprehensible for the data subject (“lawfulness, processing in good faith, transparency”). In order to ensure this, we inform you about the individual legal definitions that are also used in this data protection declaration:

 

1 Personal Data

"Personal data" means any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or one or more special features that express the physical , physiological, genetic, psychological, economic, cultural or social identity of that natural person.

 

2 processing

"Processing" is any process carried out, with or without the aid of automated processes, or any such series of processes in connection with personal data, such as collection, recording, organization, ordering, storage, adjustment or modification, reading, querying , use, disclosure by transmission, distribution or any other form of making available, matching or linking, restriction, deletion or destruction.

 

3 Restriction of Processing

"Restriction of processing" is the marking of stored personal data with the aim of restricting their future processing.

 

4 Profiling

"Profiling" is any type of automated processing of personal data which consists in using this personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, health, analyze or predict personal preferences, interests, reliability, behavior, location or relocation of that natural person.

 

5 Pseudonymization

"Pseudonymization" is the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is stored separately and is subject to technical and organizational measures that ensure that the personal Data cannot be assigned to an identified or identifiable natural person.

 

6 file system

"File system" is any structured collection of personal data that is accessible according to certain criteria, regardless of whether this collection is centralized, decentralized or organized according to functional or geographical aspects.

 

7 Responsible

"Responsible" is a natural or legal person, authority, institution or other body that alone or jointly with others decides on the purposes and means of processing personal data; if the purposes and means of this processing are specified by Union law or the law of the Member States, the person responsible or the specific criteria for his naming can be provided for by Union law or the law of the Member States.

 

8 processors

"Processor" is a natural or legal person, public authority, agency or other body that processes personal data on behalf of the person responsible.

 

9 recipients

"Recipient" is a natural or legal person, public authority, agency or other body to which personal data is disclosed, whether a third party or not. However, authorities that may receive personal data in the context of a specific investigation mandate under Union or Member State law are not considered recipients; the processing of this data by the said authorities is carried out in accordance with the applicable data protection regulations in accordance with the purposes of the processing.

 

10 third

"Third party" means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct responsibility of the controller or processor, are authorized to process the personal data.

 

11 Consent

"Consent" by the data subject is any voluntarily given, informed and unequivocal expression of will in the form of a declaration or other unequivocal confirmatory action with which the data subject makes it clear that the processing of data concerning them is to be carried out agrees to personal data.

 

lawfulness of processing

The processing of personal data is only lawful if there is a legal basis for the processing. According to Article 6 Paragraph 1 lit. a - f GDPR, the legal basis for the processing can be in particular:

1. The data subject has given their consent to the processing of their personal data for one or more specific purposes;
2. the processing is necessary for the performance of a contract to which the data subject is party or for the implementation of pre-contractual measures that are taken at the request of the data subject;
3. processing is necessary for compliance with a legal obligation to which the controller is subject;
4. processing is necessary to protect the vital interests of the data subject or another natural person;
5. the processing is necessary for the performance of a task that is in the public interest or in the exercise of official authority that has been assigned to the person responsible;
6. Processing is necessary to safeguard the legitimate interests of the person responsible or a third party, unless the interests or fundamental rights and freedoms of the data subject that require the protection of personal data prevail, in particular if the data subject is a child acts.

 

Information about the collection of personal data

1. In the following we inform you about the collection of personal data when using our website. Personal data are e.g. B. name, address, e-mail addresses, user behavior.
2. If you contact us by e-mail or via a contact form, the data you provide (your e-mail address, your name and telephone number if applicable) will be stored by us in order to answer your questions. We delete the data arising in this context after the storage is no longer necessary, or the processing is restricted if there are statutory storage obligations.

 

Collection of personal data when visiting our website

If you only use the website for informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you want to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure stability and security (legal basis is Art. 6 Para. 1 S. 1 lit. f GDPR):

  • IP address
  • Date and time of the request
  • Time zone difference to Greenwich Mean Time (GMT)
  • ·Content of the request (specific page)
  • ·Access Status/HTTP Status Code
  • ·Amount of data transferred in each case
  • ·Web site from which the request comes
  • ·Browser
  • ·Operating system and its interface
  • ·Language and version of the browser software.

 

Use of cookies

1. In addition to the aforementioned data, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive in the browser you are using and through which certain information flows to the place that sets the cookie. Cookies cannot run programs or transmit viruses to your computer. They serve to make the Internet offer more user-friendly and effective overall.

2. This website uses the following types of cookies, the scope and functionality of which are explained below:

· Transient cookies (see a.)

Persistent cookies (see b.)

2.1Transient cookies are automatically deleted when you close the browser. These include in particular the session cookies. These store a so-called session ID, with which various requests from your browser can be assigned to the joint session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.

2.2 Persistent cookies are automatically deleted after a specified period of time, which can vary depending on the cookie. You can delete the cookies in the security settings of your browser at any time.

2.3 You can configure your browser settings according to your wishes and e.g. B. refuse to accept third-party cookies or all cookies. So-called "Third Party Cookies" are cookies that were set by a third party, and therefore not by the actual website you are currently on. We would like to point out that if you deactivate cookies you may not be able to use all the functions of this website.

2.4We use cookies to identify you for subsequent visits if you have an account with us. Otherwise you would have to log in again for each visit.

 

Other functions and offers of our website

1. In addition to the purely informational use of our website, we offer various services that you can use if you are interested. To do this, you usually have to provide additional personal data that we use to provide the respective service and for which the aforementioned data processing principles apply.

2. In some cases, we use external service providers to process your data. These have been carefully selected and commissioned by us, are bound by our instructions and are regularly checked.

3. Furthermore, we can pass on your personal data to third parties if we offer participation in campaigns, competitions, the conclusion of contracts or similar services together with partners. You will receive more detailed information on this when you enter your personal data or below in the description of the offer.

4. If our service providers or partners are based in a country outside the European Economic Area (EEA), we will inform you about the consequences of this circumstance in the description of the offer.

 

Newsletter

1. With your consent, you can subscribe to our newsletter, with which we inform you about our current interesting offers. The advertised goods and services are named in the declaration of consent.

2. We use the so-called double opt-in procedure to register for our newsletter. This means that after you have registered, we will send you an e-mail to the e-mail address provided, in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted after one month. In addition, we store the IP addresses you use and the times of registration and confirmation. The purpose of the procedure is to be able to prove your registration and, if necessary, to be able to clarify any possible misuse of your personal data.

3. The only mandatory information for sending the newsletter is your e-mail address. The specification of further, separately marked data is voluntary and is used to be able to address you personally. After your confirmation, we will save your e-mail address for the purpose of sending the newsletter. The legal basis is Article  6  Paragraph  1  Clause 1 Letter a GDPR.

4. You can revoke your consent to the sending of the newsletter at any time and unsubscribe from the newsletter. You can declare your revocation by clicking on the link provided in every newsletter e-mail, or by sending an e-mail to support@hall-computer.dede or by sending a message to the contact details given in the imprint.

5. We would like to point out that we evaluate your user behavior when sending the newsletter. For this evaluation, the e-mails sent contain so-called web beacons or tracking pixels, which represent one-pixel image files that are stored on our website. For the evaluations, we link the data mentioned in § 3 and the web beacons with your e-mail address and an individual ID. The data is only collected in pseudonymised form, so the IDs are not linked to your other personal data, and direct personal reference is excluded. You can object to this tracking at any time by clicking on the separate link provided in every e-mail or by informing us via another contact method. The information is stored as long as how you subscribed to the newsletter. After you unsubscribe, we store the data purely statistically and anonymously.

 

children

Our offer is basically aimed at adults. Persons under the age of 18 should not transmit any personal data to us without the consent of their parents or guardians.

 

rights of the data subject

 

1. Withdrawal of Consent

If the processing of the personal data is based on a given consent, you have the right to revoke the consent at any time. The revocation of the consent does not affect the legality of the processing carried out on the basis of the consent up to the point of revocation.

You can contact us at any time to exercise your right of withdrawal.

 

2. Right to Confirmation

You have the right to request confirmation from the person responsible as to whether we are processing personal data relating to you. You can request confirmation at any time using the above contact details.

 

3. Right to information

If personal data is processed, you can request information about this personal data and the following information at any time:

3.1 the processing purposes;

3.2 the categories of personal data being processed;

3.3 the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations;

3.4 if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria used to determine that duration;

3.5 the existence of a right to correction or deletion of the personal data concerning you or to restriction of processing by the person responsible or a right to object to this processing;

3.6 the existence of a right of appeal to a supervisory authority;

3.7 if the personal data are not collected from the data subject, all available information about the origin of the data;

3.8 the existence of automated decision-making including profiling in accordance with Article 22 Paragraphs 1 and 4 GDPR and - at least in these cases - meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

If personal data is transferred to a third country or to an international organization, you have the right to be informed of the appropriate guarantees in accordance with Article 46 GDPR in connection with the transfer. We provide a copy of the personal data that is the subject of the processing. For any additional copies you request, we may charge a reasonable fee based on administrative costs. If you submit the application electronically, the information must be made available in a common electronic format, unless otherwise stated. The right to receive a copy under paragraph 3 shall not affect the rights and freedoms of any other person.

 

4. Right to Rectification   

You have the right to demand that we correct any incorrect personal data concerning you without undue delay. Taking into account the purposes of the processing, you have the right to request the completion of incomplete personal data - also by means of a supplementary declaration.

 

5. Right to Erasure (“Right to be Forgotten”)

You have the right to request that the person responsible delete personal data concerning you immediately, and we are obliged to delete personal data immediately if one of the following reasons applies:

5.1 The personal data are no longer necessary for the purposes for which they were collected or otherwise processed.

5.2 The data subject revokes their consent on which the processing was based pursuant to Article 6 Paragraph 1 Letter a or Article 9 Paragraph 2 Letter a GDPR and there is no other legal basis for the processing.

5.3 The data subject objects to the processing pursuant to Article 21 Paragraph 1 GDPR and there are no overriding legitimate reasons for the processing, or the data subject objects to the processing pursuant to Article 21 Paragraph 2 GDPR.

5.4 The personal data have been processed unlawfully.

5.5 Erasure of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.

5.6 The personal data was collected in relation to information society services offered in accordance with Article 8 Paragraph 1 GDPR.

If the person responsible has made the personal data public and is obliged to delete them in accordance with paragraph 1, he shall take appropriate measures, including technical ones, to inform those responsible for data processing who process the personal data, taking into account the available technology and the implementation costs to inform that a data subject has requested them to delete all links to this personal data or copies or replications of this personal data.

The right to erasure  ("right to be forgotten")  does  not exist if processing is necessary:

  • to exercise the right to freedom of expression and information;
  • to fulfill a legal obligation that requires processing under Union or Member State law to which the controller is subject, or to perform a task carried out in the public interest or in the exercise of official authority vested in the controller;
  • for reasons of public interest in the field of public health in accordance with Article 9 Paragraph 2 Letters h and i and Article 9 Paragraph 3 GDPR;
  • for archiving purposes in the public interest, scientific or historical research purposes or for statistical purposes pursuant to Article 89 Paragraph 1 GDPR, insofar as the law referred to in Paragraph 1 is likely to make it impossible or seriously impair the achievement of the objectives of this processing, or
  • to assert, exercise or defend legal claims.

 

6. Right to restriction of processing

You have the right to request us to restrict the processing of your personal data if one of the following conditions is met:

6.1 the accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data,

6.2 the processing is unlawful and the data subject refuses to have the personal data deleted and instead requests that the use of the personal data be restricted;

6.3 the person responsible no longer needs the personal data for the purposes of processing, but the data subject needs them to assert, exercise or defend legal claims, or

6.4 the data subject has lodged an objection to the processing pursuant to Article 21 Paragraph 1 GDPR, as long as it is not certain whether the legitimate reasons of the person responsible outweigh those of the data subject.

If the processing has been restricted in accordance with the above conditions, this personal data - apart from its storage - will only be used with the consent of the person concerned or to assert, exercise or defend legal claims or to protect the rights of another natural or legal person or for reasons an important public interest of the Union or a Member State.

In order to assert the right to restriction of processing, the person concerned can contact us at any time using the contact details given above.

 

7. Right to data portability

You have the right to receive the personal data that you have provided to us in a structured, common and machine-readable format, and you have the right to transfer this data to another person responsible without hindrance by the person responsible for providing the personal data were to be transmitted, provided that:

7.1 the processing is based on consent pursuant to Article 6 Paragraph 1 Letter a or Article 9 Paragraph 2 Letter a or on a contract pursuant to Article 6 Paragraph 1 Letter b GDPR and

7.2 the processing is carried out using automated procedures.

When exercising the right to data portability in accordance with paragraph 1, you have the right to obtain that the personal data is transmitted directly from one controller to another controller, insofar as this is technically feasible. Exercising the right to data portability does not affect the right to erasure (“right to be forgotten”). This right does not apply to processing that is necessary for the performance of a task that is in the public interest or in the exercise of official authority that has been assigned to the person responsible.

 

8. Right to Object

You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data relating to you, which is based on Article 6 paragraph 1 letter e or f GDPR; this also applies to profiling based on these provisions. The person responsible no longer processes the personal data unless he can demonstrate compelling legitimate grounds for the processing which outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

If personal data is processed in order to operate direct advertising, you have the right to object at any time to the processing of your personal data for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct advertising. If you object to the processing for direct marketing purposes, the personal data will no longer be processed for these purposes.

In connection with the use of information society services, notwithstanding Directive 2002/58/EC, you can exercise your right to object by means of automated procedures using technical specifications.

You have the right, for reasons arising from your particular situation, to object to the processing of your personal data for scientific or historical research purposes or for statistical purposes pursuant to Article 89 paragraph 1, unless the processing is necessary to fulfill a task in the public interest.

You can exercise your right to object at any time by contacting the person responsible.

 

9. Automated individual decision-making including profiling

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision:

9.1 is necessary for the conclusion or performance of a contract between the data subject and the person responsible,

9.2 is permissible on the basis of Union or Member State legislation to which the person responsible is subject and this legislation contains appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, or

9.3with the express consent of the person concerned.

The controller shall implement appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, including at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision.

The person concerned can exercise this right at any time by contacting the person responsible.

 

10. Right to lodge a complaint with a supervisory authority

You also have, without prejudice to any other administrative or judicial remedy, the right to lodge a complaint with a supervisory authority, in particular in the Member State of your place of residence, your place of work or the place of the alleged infringement, if the data subject believes that the processing of data concerning them personal data violates this regulation.

 

11. Right to an effective judicial remedy

Without prejudice to any available administrative or non-judicial remedy, including the right to lodge a complaint with a supervisory authority pursuant to  Article 77  GDPR, you have the right to an effective judicial remedy if you consider that the rights to which you are entitled under this Regulation as a result of a non-compliance with this processing of their personal data pursuant to the Regulation has been violated.

 

Use of Google Analytics

1. This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there.

2. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

3. You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent the data generated by the cookie and related to your use of the website (including your IP address) being sent to Google and the processing of this data by Google by using the browser plug-in available under the following link. Download and install in:  http://tools.google.com/dlpage/gaoptout?hl=de .

4. This website uses Google Analytics with the extension "_anonymizeIp()". As a result, IP addresses are further processed in abbreviated form, which means that they cannot be linked to individuals. If the data collected about you has a personal reference, this will be excluded immediately and the personal data will be deleted immediately.

5. We use Google Analytics to analyze and regularly improve the use of our website. We can use the statistics obtained to improve our offer and make it more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. The legal basis for the use of Google Analytics is Article  6  Paragraph  1  Clause 1 Letter f GDPR.

6. Third Party Information: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. Terms of Use:

http://www.google.com/analytics/terms/de.html, overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html, as well as the data protection declaration:  http: //www.google.de/intl/de/policies/privacy .

7. This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out using a user ID. You can deactivate the cross-device analysis of your usage in your customer account under “My data”, “Personal data”.

 

Use of social media plugins

1. We currently use the following social media plug-ins: [Facebook, Google+, Twitter, Xing, T3N, LinkedIn, Flattr]. We use the so-called two-click solution. This means that when you visit our site, no personal data is initially passed on to the providers of the plug-ins. You can identify the provider of the plug-in by the marking on the box above its initials or the logo. We give you the opportunity to communicate directly with the provider of the plug-in via the button. Only if you click on the marked field and thereby activate it will the plug-in provider be informed that you have accessed the corresponding website of our online offer. In addition, the data mentioned under § 3 of this declaration will be transmitted. In the case of Facebook and Xing, according to the respective providers in Germany, the IP address is anonymized immediately after collection. By activating the plug-in, your personal data is therefore transmitted to the respective plug-in provider and stored there (in the case of US providers in the USA). Since the plug-in provider collects data in particular via cookies, we recommend that you delete all cookies via the security settings of your browser before clicking on the grayed-out box.

2. We have no influence on the collected data and data processing procedures, nor are we aware of the full extent of the data collection, the purposes of the processing, the storage periods. We also have no information on the deletion of the data collected by the plug-in provider.

3. The plug-in provider stores the data collected about you as usage profiles and uses them for advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (also for users who are not logged in) to display needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact the respective plug-in provider to exercise this right. With the plug-ins we offer you the opportunity to interact with social networks and other users, so that we can improve our offer and make it more interesting for you as a user. The legal basis for using the plug-ins is Art. 6  paragraph  1  sentence 1 lit. f GDPR.

4. The data is passed on regardless of whether you have an account with the plug-in provider and are logged in there. If you are logged in to the plug-in provider, your data collected from us will be assigned directly to your existing account with the plug-in provider. If you press the activated button and e.g. B. link the page, the plug-in provider also stores this information in your user account and shares it publicly with your contacts. We recommend that you log out regularly after using a social network, but especially before activating the button, as this way you can avoid being assigned to your profile with the plug-in provider.

5. Further information on the purpose and scope of the data collection and its processing by the plug-in provider can be found in the data protection declarations of these providers communicated below. There you will also receive further information on your rights in this regard and setting options to protect your privacy.

6. Addresses of the respective plug-in providers and URL with their data protection notices:

6.1 Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; http://www.facebook.com/policy.php; Further information on data collection: http://www.facebook.com/help/186325668085084, http://www.facebook.com/about/privacy/your-info-on-other#applications and http://www.facebook .com/about/privacy/your-info#everyoneinfo. Facebook has submitted to the EU-US Privacy Shield,  https://www.privacyshield.gov/EU-US-Framework .

6.2 Google Inc., 1600 Amphitheater Parkway, Mountain View, California 94043, USA; https://www.google.com/policies/privacy/partners/?hl=de. Google has submitted to the EU-US Privacy Shield,  https://www.privacyshield.gov/EU-US-Framework .

6.3 Twitter, Inc., 1355 Market St, Suite 900, San Francisco, California 94103, USA; https://twitter.com/privacy. Twitter has submitted to the EU-US Privacy Shield,  https://www.privacyshield.gov/EU-US-Framework .

6.4 Xing AG, Gänsemarkt 43, 20354 Hamburg, DE; http://www.xing.com/privacy .

6.5 T3N, yeebase media GmbH, Kriegerstr. 40, 30161 Hanover, Germany; https://t3n.de/store/page/datenschutz .

6.6 LinkedIn Corporation, 2029 Stierlin Court, Mountain View, California 94043, USA; http://www.linkedin.com/legal/privacy-policy . LinkedIn has submitted to the EU-US Privacy Shield,  https://www.privacyshield.gov/EU-US-Framework .

6.7 Flattr Network Ltd. having its registered office at 2nd Floor, White bear yard 114A, Clerkenwell Road, London, Middlesex, England, EC1R 5DF, United Kingdom; https://flattr. com/privacy.

 

plugins and tools

1. Google Maps

1.1 We use Google Maps on this website. This enables us to show you interactive maps directly on the website and enables you to conveniently use the map function.

1.2 By visiting the website, Google receives the information that you have accessed the corresponding subpage of our website. In addition, the data mentioned under § 3 of this declaration will be transmitted. This takes place regardless of whether Google provides a user account through which you are logged in or whether there is no user account. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.

1.3 Further information on the purpose and scope of the data collection and its processing by the plug-in provider can be found in the provider's data protection declaration. There you will also find further information on your rights in this regard and setting options to protect your privacy: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield,  https://www.privacyshield.gov/EU-US-Framework .

 

2. Youtube

2.1 Our website uses plugins from the Google-operated YouTube site. The site operator is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

2.2If you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers will be established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account. YouTube is used in the interest of an attractive presentation of our online offers. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR.

2.3 Further information on handling user data can be found in YouTube's data protection declaration at:  https://www.google.de/intl/de/policies/privacy

 

3. Google Web Fonts

3.1 This site uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display text and fonts correctly.

3.2 For this purpose, the browser you are using must connect to the Google servers. This gives Google knowledge that our website was accessed via your IP address. Google Web Fonts are used in the interest of a uniform and appealing presentation of our online offering. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR. If your browser does not support web fonts, a standard font will be used by your computer.

3.3 For more information about Google Web Fonts, see  https://developers.google.com/fonts/faq  and Google's privacy policy:  https://www.google.com/policies/privacy/ .

 

Notes on the newsletter and consents

With the following information we will inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedures as well as your rights of objection. By subscribing to our newsletter, you agree to receive it and the procedures described.

 

Content of the newsletter

We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter "newsletter") only with the consent of the recipient or legal permission. If the contents of the newsletter are specifically described when registering for the newsletter, they are decisive for the consent of the user. In addition, our newsletters contain information on relevant IT topics, serious security gaps, company events and about our company (this may include, in particular, references to our blog posts, our services or online presence).

 

Double opt-in and logging

Registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registration you will receive an e-mail in which you will be asked to confirm your registration. This confirmation is necessary so that nobody can register with someone else's e-mail address.

The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored by MailChimp are also logged.

 

Use of the shipping service provider "MailChimp"

The newsletter is sent using “MailChimp”, a newsletter mailing platform from the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA.

The e-mail addresses of our newsletter recipients, as well as their other data described in this notice, are stored on the MailChimp servers in the USA. MailChimp uses this information to send and evaluate the newsletter on our behalf. Furthermore, according to its own information, MailChimp can use this data to optimize or improve its own services, e.g. for the technical optimization of the dispatch and the presentation of the newsletter or for economic purposes, in order to determine from which countries the recipients come. However, MailChimp does not use the data of our newsletter recipients to write to them or pass them on to third parties.

We trust in the reliability and the IT and data security of MailChimp. MailChimp is certified under the US-EU data protection agreement " Privacy Shield " and is therefore committed to complying with EU data protection regulations. Furthermore, we have concluded a “ data processing agreement ” with MailChimp. This is a contract in which MailChimp undertakes to protect the data of our users, to process it on our behalf in accordance with their data protection regulations and, in particular, not to pass it on to third parties. You can view MailChimp's privacy policy  here .

 

credentials

To register for the newsletter, it is sufficient if you enter your e-mail address. Optionally, we ask you to enter your salutation, your first and last name. This information is only used to personalize the newsletter.

 

Statistical survey and analysis

The newsletters contain a so-called "web beacon", ie a pixel-sized file that is retrieved from the MailChimp server when the newsletter is opened. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval, are initially collected. This information is used to technically improve the services based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined using the IP address) or the access times.

The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our aim nor that of MailChimp to monitor individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.

 

Online retrieval and data management

There are cases in which we direct the newsletter recipients to the MailChimp websites. For example, our newsletter contains a link with which the newsletter recipient can access the newsletter online (e.g. in the event of display problems in the e-mail program). Furthermore, newsletter recipients can subsequently correct their data, such as their e-mail address. Likewise, MailChimp's  data protection  declaration can only be accessed on their website.

In this context, we pointed out that cookies are used on the MailChimp websites and that personal data is processed by MailChimp, its partners and the service providers used (e.g. Google Analytics). We have no influence on this data collection. For more information,   see MailChimp 's privacy policy. We would also like to draw your attention to the possibility of objecting to data collection for advertising purposes on the websites  http://www.aboutads.info/choices/  and  http://www.youronlinechoices.com/  (for the European area).

 

Termination / Revocation

You can cancel the receipt of our newsletter at any time, ie revoke your consent. At the same time, your consent to its dispatch via MailChimp and the statistical analyzes expire. A separate revocation of the dispatch via MailChimp or the statistical evaluation is unfortunately not possible.

You will find a link to cancel the newsletter at the end of each newsletter.

 

Legal bases of the General Data Protection Regulation

In accordance with the provisions of the General Data Protection Regulation (GDPR) applicable from May 25, 2018, we inform you that the consent to the sending of e-mail addresses is based on Article  6  Paragraph 1 lit. a,  7  GDPR and Article  7  Paragraph 2 No. 3 or para. 3 UWG. The use of the mail service provider MailChimp, the implementation of statistical surveys and analyzes and the logging of the registration process are based on our legitimate interests in accordance with Article  6 (1) (f) GDPR. Our interest is focused on the use of a user-friendly and secure newsletter system that serves both our business interests and meets user expectations.

 

We would also like to point out that you can object to the future processing of your personal data at any time in accordance with the legal requirements of Article  21 GDPR. The objection can be made in particular against processing for direct advertising purposes.